You are here: Home Find your Study Programme Zealand - Academy of Technologies and Business Campus Næstved International Sales and Marketing Management

International Sales and Marketing Management

Top-up degree of International Sales and Marketing Management, 90 ECTS
Economics, commerce, management and accounting Law, public administration, public order and safety

Institution Zealand - Academy of Technologies and Business
Campus Campus Næstved
Duration 1,5 years
Tuition per term (Non-EU/EAA/CH) 4333 EUR
Tuition per term (EU/EAA/CH) 0 EUR


The International Sales and Marketing program is designed to help students gain thorough insight into Marketing, Logistics, Management and Organisation, Finance and Economics and Business Law.

The programme is divided into three semesters including a company internship and a bachelor project. During the first two semesters of the programme you will be working with practical and theoretical areas covering the following subjects:
  • Strategy, Organisation and Management and Logistics
  • Sales and Marketing
  • Economics
  • Business Law
  • Philosophy of Science and Methods
Elective Subjects:Together with 4-8 fellow students you study a subject chosen by you (2 subjects must be chosen and subjects vary from semester to semester)
  • International Sales
  • Strategy and Business Models
  • Innovative E-Marketing
  • Global Business
The third semester focuses on the internship and the final bachelor project.

Career Opportunities

The international sales and marketing management programme is aimed at students wishing to have the right mix of sales and marketing competences in jobs such as: International Sales Representative, Executive Sales Supporter, Key Account Manager, Sales Planner, Assistant Sales Manager, Sales Manager, Sales and Marketing Coordinator.

About the Degree

The syllabus and learning objectives of the programme are based on research into the future requirements of business and industry for staff with an international profile, good language skills and a broad foundation in economics, with a special view to coping with marketing assignments.


The Bachelor top-up programme in International Sales and Marketing Management:
  • an AP Degree in Marketing Management or
  • another relevant Danish AP Degree within Business or Economics, or
  • an equivalent international higher education Degree within Business or Economics (if this is your admission qualification you must attach the diploma, all transcripts and a detailed description of your programme/degree in English to the application)
For admission, applicants must have an advanced level in mathematics, and applicants with marks above average and/or relevant work experience are given preference .If another relevant Danish AP Degree then other requirements apply for admission.
Read more about the requirement of this programme

In addition, documentation may be required verifying that your proficiency in English is equal to a specific academic score. Please contact the institution for further information

Apply directly to Zealand with all relevant documentation here:

If you need further assistance with the application procedure please contact the academy.
Note that you can also apply through one of the institute's agents and representatives

To find out whether the level of your foreign certificate or diploma satisfies the general entry requirements, you should contact Zealand directly. A list of the most commonly recognized exams and diplomas can be found at the Danish Agency for Higher Education

Exchange students should contact their home institution for information on application procedures and deadlines.


There is a tuition fee for all full-time degree students with a citizenship from outside of EU/EAA/Switzerland. Students within an exchange programme are not required to pay tuition.

For Further Information

Information from the Danish Agency for Higher Education can be located at

You will find information about the Danish assessment of foreign qualifications in Guide to diploma recognition

About the Educational System in general visit the section The Danish Higher Education System

Autumn | All applicants

Application date
May 01
Start date
Sep 01

Spring | All applicants

Application date
Nov 01
Start date
Feb 01

Campus Næstved


ZEALAND Campus Næstved is located in the southern part of the island of Zealand, approximately 1 hour by train from down-town Copenhagen.

The campus facilities
Zealand in Næstved is a modern building located by the vibrant life at the docks, which corresponds with the Zealand way of thought, and makes it a part of the developing business life in the city.

The campus facilities offer different student labs, which the students can use for their academic work and own personal projects. At Campus Næstved you can find the Student Hub, which is an information and counselling service for students, run by current students from Zealand.

We encourage students to spend their personal study time at the Student Hub, where there are good opportunities for relevant feedback from other students and for help from the teaching staff.

The study environment
Zealand in Næstved focuses on creating an academically rewarding as well as a safe and supporting extracurricular environment for all our students. We have a strong emphasis on building intercultural competencies in both students and staff, and on mixing international with Danish student activities, whenever possible.

Campus Næstved allocates a lot of resources and attention to catering for our students' needs. We have a modern study environment with stimulating academic learning, and forward-looking teaching methods.

We value a close relationship with the surrounding business life, and many of our teachers have extensive experience from the business sector as well as high academic qualifications.

Zealand in Næstved offers modern facilities to all students such as wireless internet, creative labs, and open learning areas. In addition to this, student life does not end when class is over, and international students are often faced not only with academic challenges, but also with the challenge of living in another country. Like the rest of Zealand, Campus Næstved has an “open door”policy towards our students, and the staff is available around the clock for talks about everything from academic goals to i.e. how to get an appointment with a dentist.

The city of Næstved
Næstved is the fourth largest town in Zealand. It is located only 45 minutes by train from Copenhagen, and its roots run as far back as 400-500 BC. Its location by the water has made the town attractive for trade and commerce dating back as far as the 12th century, hence making Næstved one of the oldest cities in Denmark.

Næstved is viewed as the cultural centre of the Southern Zealand-region with various museums, concert-venues, theatres and exhibitions of all kinds during the year. The city and the surrounding area offer a wide variety of attractions for all ages, such as nature experiences and a large fores, that also host one of Denmark’s most visited amusement parks.  
Google Map
Click for a larger map.