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International Sales and Marketing Management

Top-up degree of International Sales and Marketing Management, 90 ECTS
Economics, commerce, management and accounting Law, public administration, public order and safety

Institution Zealand - Academy of Technologies and Business
Campus Campus Roskilde
Duration 1,5 years
Tuition per term (Non-EU/EAA/CH) 4333 EUR
Tuition per term (EU/EAA/CH) 0 EUR


The International Sales and Marketing program is designed to help students to gain thorough insight into Marketing, Logistics, Management and Organisation, Finance and Economics, and Business Law.

The programme is divided into three semesters including a company internship and a bachelor project in a company. During the first two semesters of the programme you will be working with practical and theoretical areas covering the following subjects:
  • Strategy, Organisation/Management, and Logistics
  • Sales and Marketing
  • Economics
  • Business Law
  • Philosophy of Science and Methods
Elective Subjects/Theme:Together with 4-8 fellow students you study a subject chosen by you (2 subjects must be chosen/subjects vary from semester to semester)
  • International Sales
  • Strategy and Business Models
  • Innovative E-Marketing
  • Global Business
The third semester focuses on the internship and the final bachelor project.

Career Opportunities

The international sales and marketing management programme is aimed at students wishing to have the right mix of sales and marketing competences in jobs such as: International Sales Representative, Executive Sales Supporter, Key Account Manager, Sales Planner, Assistant Sales Manager, Sales Manager, Sales and Marketing Coordinator.

About the Degree

The syllabus and learning objectives of the programme are based on research into the future requirements of business and industry for staff with an international profile, good language skills and a broad foundation in economics, with a special view to coping with marketing assignments.


The Bachelor top-up programme in International Sales and Marketing Management:
  • an AP Degree in Marketing Management or
  • another relevant Danish AP Degree within Business or Economics, or
  • an equivalent international higher education Degree within Business or Economics (if this is your admission qualification you must attach the diploma, all transcripts and a detailed description of your programme/degree in English to the application)
For admission, applicants must have an advanced level in mathematics, and applicants with marks above average and/or relevant work experience are given preference .If another relevant Danish AP Degree then other requirements applies for admission.
Read more about the requirement of this programme

In addition, documentation may be required verifying that your proficiency in English is equal to a specific academic score. Please contact the institution for further information

Apply directly at Zealand with all relevant documentation here:

If you need further assistance with the application procedure please contact the academy.
Note that you can also apply through one of the institute's agents and representatives

To find out whether the level of your foreign certificate or diploma satisfies the general entry requirements, you should contact ZIBAT directly. A list of the most commonly recognized exams and diplomas can be found at the Danish Agency for Higher Education

Exchange students should contact their home institution for information on application procedures and deadlines.


There is a tuition fee for all full-time degree students with a citizenship from outside of EU/EAA/Switzerland. Students within an exchange programme are not required to pay tuition.

For Further Information

Information from the Danish Agency for Higher Education can be located at

You will find information about the Danish assessment of foreign qualifications in Guide to diploma recognition

About the Educational System in general visit the section The Danish Higher Education System

Spring | All applicants

Application date
Nov 01
Start date
Feb 01

Autumn | All applicants

Application date
May 01
Start date
Sep 01

Campus Roskilde


ZEALAND Campus Roskilde is located in Greater Copenhagen, approximately 20 minutes by regional train from down-town Copenhagen.

The Campus Zealand in Roskilde has a long and proud history, but offers modern and study-friendly facilities.
Its tradition dates back to 1869, where Zealand was founded as Roskilde Business College. The college has been an important part of the educational sector in Roskilde for more than a century. In 2008, Roskilde Business College became part of Zealand, the fifth largest academy in Denmark. Zealand in Roskilde is located in the city of Roskilde, which is only 20 minutes by train from Denmark's capital city, Copenhagen.

Campus Roskilde is the largest campus in Zealand Academy, and today we have more than 1,000 students in total – a number that is increasing every year. Roskilde has today developed into being one of the most important educational hubs in Denmark, and the institutions as well as the students benefit from a strong and diverse educational environment.

The study environment Campus Roskilde allocates a lot of resources and attention to catering for the growing number of international students. We have a modern study environment for international students, with stimulating academic learning, combined with elements of general education, social competence and forward-looking teaching methods.

Zealand in Roskilde supports and caters for international students as they are studying and learning in a different educational environment than what they are used to at the same time as  having to live in a completely new country and new surroundings. Furthermore, we support our students in reaching their study goal, and the teachers conduct individual talks with the students, giving each student the opportunity to discuss learning goals, career goals etc. We call it SDI – Student Development Interviews.

At campus Roskilde there are many student driven organizations that focus on both social and political activities. Here, interested students can influence both the campus and the academic life. Students are also responsible for the parties and the cafés on campus via the infamous Zealand Zoo Bar.

The city of Roskilde The city of Roskilde is one of the larger cities in the Zealand Region and it has a vast history to its name as one of the oldest cities in Denmark. Roskilde is associated with the old kings and queens of Denmark, and it plays a major part in Danish Viking history. Oh, and of course Roskilde hosts the world famous Roskilde Festival – the biggest music festival in Northern Europe.

Its rich history and colorful cultural life makes Roskilde a very exciting city to live in. So whether you fancy art, castles, music, golf, swimming, skateboarding, skiing, horseback riding or want to try a formula one-simulator, Roskilde has it all.          

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